MUSIC Advice: Bar and Restaurant Background Music Tips to Boost Sales

Live music can be an effective way to attract customers to your restaurant and encourage them to spend more money on food and drinks. Music and food share an intimate connection: they conjure emotional responses that give your restaurant more personality and create memories for your customers. These two elements together is also a powerful expression of your brand, whether it’s a pianist softening the atmosphere during Sunday brunch, a band singing Broadway tunes for an after-theatre crowd or a cool singer-songwriter who could be the next-big-thing.

Especially on weeknights when it's harder to fill tables, this can be a very effective hook for your business.

One thing's for sure, in order to succeed you need to do more than invite musicians on certain weeknights and have them play for clients. There are several considerations you should consider to make your live music evenings popular among your guests.

Mid-afternoon or early evening – don’t try to energize patrons with loud or lively music. Instead, play slow tempo restaurant background music. Why? Because a study shows that slower tempo music will encourage patrons to stick around and spend up to 40 percent more on drinks and desserts.

Pump Up the Jams…

Want to boost drink sales? Turn up the volume of your restaurant background music. Research shows that simply turning music on at a bar will lead to increased alcohol sales. Then, playing that music at higher volumes increases the rate of alcohol consumption even more. Be responsible

Beech Wood vs. Ash Wood vs. Oak Wood Furniture – Which is Better?

A huge amount of wood is used to make furniture on the planet, (*and we do care about this) and most types of wood can be used. however, Beech wood, ash wood, and oak wood are the most commonly used in the hospitality industry.

Beech Wood

Beech wood is a fine-grained wood that has a light orange to salmon colour. Furniture makers love its distinct pore pattern. The wood is often used in making lower end solid wood furniture such as wishbone chairs and stools, just to name a few.

One of the advantages of using beech wood for furniture is that it is odourless. It is the best choice if you do not want to have a wood smell in your space.

On the downside, beech wood is naturally absorbent. It absorbs a lot of moisture, that's why we reccomend to use indoor only

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Ash Wood

Ash wood is a heavy hardwood with a grain that looks like oak. It has a white to light brown colour. People often mistake ash wood as hickory. What makes the former different from the latter are the white dots that can be seen in the darker summerwood.

Black ash has a density similar to black walnut but is softer when compared to white ash.

White ash is a cheaper alternative to oak wood. When stained, you can’t tell the difference between white ash and red oak. White ash is the ideal wood to create furniture, whether it is traditional or modern in design. And just like beech wood, it is odour-free.

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Oak Wood

Oak wood is a popular wood for furniture making. It is durable and heavy and known for its open wood grain markings. It comes in two natural shades. These are red oak, which has a reddish tint, and white oak, which is brown or grey in colour.

It is often cut in such a way that makes it resistant to warping. Its wavy grain gives the furniture a distinctive look. Most of the time, a clear finish is applied to highlight the grain. On the other hand, staining the wood can darken the grain, and will provide a two-toned look. NOT ECONOMICAL WOOD

These are the pros and cons of beech wood, ash wood and oak wood furniture. This information can help you determine which type of wood is best for your furniture.

*BECAUSE ECOLOGY THE MOST

We appreciate natural materials very much and therefore we pay attention to their careful use during the whole manufacturing process. Our effort of working in compliance with the environment is highlighted by the certificates PEFC and ISO.

We are holders of the PEFC certificate. We want future generations to be surrounded by forests that are at least as large and varied as the forests we know today. To this end, we make all our furniture and furniture components from PEFC-certified wood, which has been harvested according to the highest ecological, social and ethical standards.

We are a long-term holder of the ISO 9001 quality management certificate. Our company’s environmental management policy is guided by ISO 14001, which outlines the criteria for a company’s environmental management system.

Plywood for the manufacture of seating furniture We are holders of the Plywood for the manufacture of seating furniture certificate confirming a low formaldehyde class E1 content.

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WILL YOUR RESTAURANT ACCOMMODATE COMMUNAL TABLE?

You may want to consider having large table to accommodate large groups, in a separate room or in the center of the restaurant.

Whether it's a fine dining restaurant or a casual café, the communal table serves as the focal point. A practical way to work while eating